Online Marketing – Beware of Price

f you are looking to redesign your site, launch a new site or promote an existing site, DO NOT ask for a bunch of price quotes. Price quotes are just numbers and the folks that you are speaking with on the phone are just voices on the other end of the line.

Online Marketing – Plan Plan Plan!

We’ve been getting a bunch of leads from our website lately and I am stunned to see how many of them were clearly not thinking or planning when they built their website. It almost feels like “Groundhog Day,” the move that is. The first thing I do of course when receiving an online lead form is to check out the website. What I am finding more and more of is more and more sites that are either totally or mainly programmed in Flash. Any website designer programming a site in flash is either unaware or uninterested in the negative implications this has for search engine marketing. In essence, Google and other spider-based search engines cannot read flash because it is devoid of any textual content that the spiders can read or understand. The sites often have an intro page that is totally done in Flash which means it will never be successfully read by Google.

BACKLINKS - NOT CREATED EQUAL

I have been seeing a rise in the amount of content written by online publications that are “waking up” to the notion that BackLinks are the real difference maker when it comes to achieving sustainable high search engine rankings. We have written quite a bit on the subject for over a year now.

The International Internet Marketing Scene from My Experience

I was recently doing a world wide internet marketing campaign for a client who wanted to invest different amounts depending on continents. It was a great exercise for me to flex my international arm again, and boy was I in for a surprise.

Internet Marketing … Don’t Repeat Your Mistakes!

The other day, we received an online inquiry from someone who found us on Google. We spoke at great length about his trials and tribulations online. Basically, he has tried and failed on several occasions over the past few years trying to achieve real online visibility through organic SEO with various so-called SEO Companies. However, each attempt has failed!

Internet Marketing – Allocation of Resources

Online marketing is broad with many different strategies to follow. The possibilities are almost endless and it’s impossible to use all channels of marketing. That’s one of the reasons marketers need to focus client resources on the channels that will be of more benefit to the client and the project at hand.

High Search Engine Rankings - You have to EARN them!

The ongoing financial panic and crisis continues to concern and frighten people from all walks of life. There will be a bail out, in all likelihood, to stave off economic catastrophe … at least for awhile. So, what does this have to do with High Search Engine Rankings and Internet Marketing?

Google and Privacy and “1984″

Google recently announced that they are changing their privacy policy. Until now, Google retained information from trusting users for 18 months. They have now cut this in half to 9 months.

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